Innovative Accounting Recruitment Strategies by Accountingfly

School: Hellen Keller Junior High - Course: ED 2008 - Subject: Accounting

Accountingfly Changes How CPAs Get Hired 1.How does the company's focus on recruiting accountants and related services give Accountingfly a competitive advantage? Accountingfly's specific focus on accounting is because of a "massive imbalance" in recruiting public and private accountants. With there being a problem to solve in this area Accountingfly is the only one to step forward and solve it. Therefore, with their already rapid growth, they will become a hub for future accounting success. 2.Do you think Accountingfly's approach can compete with the Big 4's expensive and comprehensive recruiting efforts for new accountants? Explain your reasoning. I do think that they can because outside of the Big 4 are many smaller businesses that need the help. With the help of Accountingfly these small businesses will be able to increase efficiency and profits by hiring suitable employees. 3.How can Accountingfly use its recent acquisition of Going Concern as a recruiting tool for experienced CPAs who desire a different career track? Provide some examples to support your answer. Going Concern has a large user base of well-informed, highly engaged, early-career accountants. This acquisition was perfect for Accountingfly because these types of people are exactly what they need for success. Accountingfly attracts both experienced CPAs and college students by providing job boards. Webinars, and virtual career fairs. 4.Locate a recent article that discusses how professionals move between Accounting Firms and the IRS or the Treasury Department, in order to enact legislation that will benefit their most profitable clients. What do you think about this?

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