MKT520 Assignment 1 Innovation padlet webpage:
Task
Your task is to create a webpage (using Padlet*) that very clearly and concisely reports on selected aspects of the innovation capabilities of the organization you will be critically evaluating in assessment 2.
On your webpage you should:
- provide (concise) relevant information on your organization
- present three issues relating to innovation that you are focusing on in your written report
- explain the importance of these issues to your chosen organization
Consider whether any/all of your three identified issues are shaped by the context of your organization- its size, types of products, types of consumers, nature of the industry etc.
Your padlet webpage should be visually appealing. Consider how you can use multimedia (including images, charts or diagrams, videos and more) to represent your ideas or key issues clearly and concisely, but without oversimplifying NPD concepts. Your page should be informative and engaging, structured clearly to make it attractive and easily understandable by your audience.
Your webpage should "stand alone" from your written report (Assessment 2), which is to be submitted at a later date. Referencing, where necessary, should be APA-6 Style. For details of referencing requirements see the user friendly CSU referencing guide https://apps.csu.edu.au/reftool/apa-6 Your reference list can be a created as a link from your main web page
To make your job easier, you can use your own images or do an advanced search in Google images so that you limit your search to images that are "free to use, share or modify, even commercially".
*Padlet is an easy to use tool for building a webpage (even if you have NO prior experience in creating a webpage.) Instructions on how to use these tools (along with further advice on this assessment) will be available in the Resources/assessment prior to the commencement of the session.