Innovation And Entrepreneurship - Ideas Testing And Summary (Individual) Assessment 2

Assessment 2: Ideas Testing And Summary (Individual)

You will select 2 of the 5 ideas log to "test" through a research process. Your summary will involve a preliminary market overview of these entrepreneurial solutions, exploring:

1. Customers,
2. Competitors,
3. Product/Services,
4. Suppliers,
5. Business Location, and
6. Industry

Your summary should include research under the subheadings:

1. Demographics and Segmentation,
2. Target Market,
3. Market Need,
4. Competition,
5. Barriers to Entry, and
6. Regulation.

In this assessment, a preliminary market overview must include key business aspects under each of the suggested suheadings. Your writing is expected to be clear and well-evidenced with reliable sources.
Overall, you will be assessed on how critically you :

1. Identify and evaluate business Ideas,
2. Consider resourcing for business ideas,
3. Identify and discuss ethical issues, and social or business responsibility issues, and
4. Describe how potential investors and team members might be sourced.