Woolworths v Amazon The Price Wars
Wednesday, 04 August 2021
by Chris
Introduction Woolworths Australia was founded in 1924 as an Australian based retailer giant. The company is operating in segments including Australian Food, Endeavour Drinks, Hotels, BIG W and New Zealand Food (Reuters, 2020). It has a current market share of 34% followed by 27.6% market share of Coles and 11.4% market share of Aldi (see