BAA311 Business Strategy - Assessment Task 1

Assessment Task 1: Business Case Analysis

For this business case analysis assessment task, each student will be required to submit a strategic framework to critically evaluate (a) the internal and external organisational environments, and (b) generate a useful SWOT analysis summary.

A business case has been provided below. You will be expected to make extensive use of critical thinking and the application of strategic theories and models relevant to strategic management.