BUSM4448 Individual Assessment Task 3 Write A Research Plan

Task:

Your task is to write a research plan that would demonstrate your level of skills relevant to gaining agreement from others, by convincing an organization's Board to approve the cost of employees being given time away from their normal duties to conduct the research that you are proposing. A research plan topic will be provided for you later in the semester that will be relevant to the international hotel industry, although students who are already in employment may choose to work on a topic directly relevant to their employing organization, after consultation with their tutor.
We have deliberately used the term 'research plan' rather than 'research proposal' to emphasize that we are looking for content and structure suitable for presenting to a team of business executives or members of a company's Board rather than the type of content and structure suitable for presenting to academic supervisors if you were preparing to enrol in a PhD Program.