HI6008 Business Research Project - Business Research Design And Methodology

Assessment Task:

In this assessment you will document what your team has decided as the most appropriate methodology. If you choose a quantitative approach, you will go ahead and state your hypothesis, how you intend to verify it, what data you need, how it can be collected and analysed. If you choose a qualitative approach, you will go ahead and decide which method is appropriate, how you would design the questionnaire (including a few example questions), and state how you would collate and interpret your data. [Note that you are NOT required to actually obtain primary data].